Retail Media Group

Connecting brands to shoppers

Supermarket Trolleys

Our trolley networks reach up to 100 million repeat shoppers every four weeks across Tesco, Sainsbury’s, Morrisons and ASDA.

Advertising on trollies allows brands to communicate and connect with consumers at and close to the point of purchase. Our network allows for targeted point-of-sale campaigns that deliver both in terms of sales and increased brand awareness.

Online Retail Media

Leveraging our corporate parent’s background in technology and innovation, Retail Media Group is a leader in the use of machine learning to optimise and drive revenue from digital inventory.

We offer services ranging from building a retailer’s entire retail media technology stack, to our best-in-class algorithmic systems that deliver enhanced yield through fully automated dynamic floor pricing in programmatic retail media auctions.

Point of Sale D6s

Retail Media Group manages a nationwide D6 network of Point of Sale D6 screens.

Retail 6 sheets

Our Retail 6 Sheets network offers brands the opportunity to advertise in close proximity to high street retailers and to influence consumers while they’re in a shopping mindset.

With 54% of consumers visiting retail parks at least once a week, our retail 6 sheet network helps increase brand visibility at strategically relevant locations.

Digital Basket Screens

Discover a new world of opportunities with our Digital Basket Screens offer – a leading retail basket advertising network in the UK.

76% of all purchasing decisions are made at the point of purchase and digital basket stackers allow brands to nudge store visitors as they enter stores.

Testimonials

I’ve worked closely with RMG for many years, delivering amazing campaigns for Asda. The team strives to achieve strong implementation, high compliance & top of class post campaign visuals. Trolley media is high impact and engages with customers multiple times throughout the shopper journey, driving brand engagement & sales uplift

We have been in the retail business for a long long time and Retail Media Group in this arena are the best we have ever dealt with.

RMG have built collaborative, proactive relationships across our planning and buying teams to deliver relevant optimised audience solutions, effectively planned and implemented with the highest level of compliance.

Always a pleasure working with Retail Media Group. Communication and service is fantastic - something you don’t always find with retailer agencies. Compliance is always unrivaled, definitely a 5-star service from RMG.

At Talon we’ve worked with Retail Media Group and McDonald’s for the last fourteen years across their retail park estate through yearly long-term holdings. RMG provide a great opportunity to give McDonald’s proximity campaigns right next to their restaurants reaching a family audience, running two week copy changes. We’ve built a lasting working relationship with RMG and value their services, hence McDonald’s continually booking with them.

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