Privacy Policy

Retail Media Group Privacy Policy

Retail Media Group (“we, us”) is one of the UK’s leading outdoor media owners and we value the
security and privacy of personal data that we handle. This privacy notice details the measures and
procedures we have in place to manage and protect your personal data as a customer of ours or as a
representative of one of our customers.
The document details what data we collect and how we use it which can vary dependant on the
nature of our relationship with you.

Collecting Data
We collect various different types of data dependant on our relationship with you, that is to say
whether you are a client or if you represent a client.

Client: The data we collect about you may include your: name, address, email address,
phone number, bank details and marketing preferences.

Representative of a Client: The data we collect about you may include your or your client’s:
name, job title, address, email address, phone number, bank details and marketing
preferences.

We collect this information for a number of reasons and may use the data for the services we
provide to you or your client.

The data we collect may be used for initialising a commercial relationship with you or your client and
setting up an account respectively; managing that relationship or account; sending you tailored
marketing materials we believe will be of interest; admin/record keeping; to comply with legal and
regulatory obligations; to protect our business and properties and/or to protect or defend our legal
rights.

The legal basis for our use of data about you or your clients is: to fulfil our legitimate business
interests that shall not be overridden by your rights or protections; to comply with our contract with
you or your client; and/or to comply with legal obligations to which we are subjected. Should none
of the above apply before we process your data, we will ask for your consent.

Use of Data
Data we collect about/from you or your clients is processed and stored on servers in the UK and is
not transferred overseas. We take appropriate measures, both organisational and technical, to
protect the data that we hold from unauthorised access, use, disclosure or alteration. The data may
be used for the following purposes:

 With landlords or partners (i.e. retail park landlord/managing agents, retail outlets with
whom we work, universities and students’ unions, etc.) when ensuring compliance with their
policies;

 With external organisations that provide us with vital services (CRM, IT, etc.) to be shared in
confidence;

 With other third parties if required or where permitted by law (e.g. law enforcement,
regulatory or government departments and authorities, etc.)

 When such disclosure of information can be considered necessary for the prevention of
harm or loss (physical or financial)

Where we are not legally obliged to retain data for regulatory compliance, the length of time we will
retain it shall vary dependant on the purposes for which it was collected or whether you have
requested its deletion. We will not retain yours or your clients’ data for longer than is considered
necessary to fulfil the purposes for which we collected the data.

Your Rights
You reserve the following rights in respect of the data that we hold about you:
 You may request to remove, alter or amend the data;
 You may request access to the data;
 You may request to restrict our use of the data;
 You may request your data is not used for marketing;
 You may withdraw your overall consent for our use of the data, where our use is based on
your content; or
 You may lodge a complaint with an appropriate supervisory authority.
Our contact details are laid out below.

Under 16 year olds
This website is not intended or designed to attract children of any age. We do not knowingly collect
personal information from or about any children or persons under the age of 16. If you are under 16
years old and wish to ask a question or use this site in any way which requires you to submit
personal data, please ask a parent or guardian to do so on your behalf or to provide their written
consent.

Enquiries
Retail Media Group operates several highly targeted destination-based Out of Home networks. We
work with the UK’s leading media agencies and brands to deliver effective and flexible advertising
campaigns. For information about our business activities and contact information please visit
www.retailmediagroup.com. If you have any questions, or wish to exercise any of your rights, you
can contact us at: privacy@retailmediagroup.com, by calling 0207 291 6200 or by writing to Retail
Media Group Ltd, Privacy & Data Protection, 34 Percy Street, London W1T 2DG.
Should you have any further questions we are unable to resolve you may seek remedy before a UK
court and/or reserve the right to liaise with the Information Commissioner’s Office: ico.org.uk.

Changes to this notice
We may update this and any supplementary privacy notice from time to time. We will notify of the
changes where required by applicable law to do so.